K-Pop’s Seventeen, SF9 And South Korean Star Ha Ji Won Headed To Dubai

The Korea Trade-Investment Promotion Agency (KOTRA) in Dubai has officially confirmed to Gulf News tabloid! that K-Pop boy groups Seventeen and SF9, South Korean actress Ha Ji Won as well as singer Punch and duo Beatpella will be flying down to Dubai next month.

The surprising announcement came after Seventeen, SF9 and Ha Ji Won were formally appointed as the official honorary ambassadors for ‘Korea Brand & Content Expo 2019 Dubai’, which is considered one of the world’s largest Korean wave or Hallyu expositions, in Seoul on September 23.

Hosted by the Ministry of Trade, Industry and Energy of Republic of Korea and organised by KOTRA, the cultural expo is taking place at Dubai World Trade Centre (DWTC) from October 17-18.

As ambassadors, the three Korean artists will further promote the growing popularity of the Korean wave, including the cultural phenomenon, in the UAE market and take part in various activities at the event.

Client: Gulf News tabloid!