Top Things You Need To Know About BTS Now

At a glance, South Korean boy band Bangtan Boys (BTS) are the complete K-Pop package – they are multi-talented young men with good looks. The seven-member group has recently been conquering music charts, not only in Korea but also in the U.S. Their newly released album, Love Yourself: Her, debuted at No. 7 on Billboard 200 album chart, making it the highest-ranked album by a Korean artist. They also became the highest-charting K-Pop group to land on Billboard’s Hot 100 chart with their title track, DNA.

But, why are they so popular? Well, here’s what makes them stand out from others in the K-Pop industry: 

They compose and produce socially-conscious music

BTS, who debuted under agency Big Hit Entertainment in 2013, decided to take on a non-traditional path in music.

“BTS ultimately stands out in K-Pop for their emphasis on singing about relatable and realistic topics,” says Jeff Benjamin, Billboard.com’s K-pop columnist.

The Korean artist tackles personal and controversial subjects – politics, loneliness, mental health, adolescence, even women’s empowerment – that resonated with fans all over the world.

Client: Khaleej Times